Well,
after the Chinese noodles, pizzas, and Italian pasta, what is the next food
trend that is going to woo Indian consumers. Surely, it the Doughnut, a popular
snack among kids and youngsters in the US. Doughnut is a sweet baked item. The
product already has made its inroads into Indian market. Doughnut has to
undergo slight change to suit to the Indian palate. Simply said it is going to
be indianized just like pizza which was offered in local taste and flvaors to
suit to Indian consumers.
Singapore
based, Doughnut Baker already entered india in 2007 with one store in Bangalore
and plans to open up nearly 100 stores in a span of 2-3 years across major
metro cities like Hyderabad, and Chennai etc.Currently, Doughnut Bakers offers
22 different varieties starting from Rs.30 to Rs.70 for the premium ones.
Another International player Krispy Kreme plans to enter india.
So
friends, here is an opportunity for new entrepreneurs to start the business through
franchise. Otherwise you can alone start a store with your own brand but it
requires expertise in terms of producing original flavor or else, if one is
having a bakery, start offering Doughnut to your consumers before somebody else
do it.
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