Monika Alcobev, India’s only publicly listed premium wine and spirits importer, has officially introduced Licor 43, the legendary Spanish liqueur from Zamora Company, into the Indian market. Crafted with a unique blend of 43 natural ingredients including botanicals, spices, and citrus fruits, Licor 43 is already enjoyed in over 80 countries worldwide. The Indian launch brings not only the classic Licor 43 Original (available in 700 ml and 1000 ml formats) but also exciting flavoured variants such as Licor 43 Chocolate and Licor 43 Crème Brûlée. Alongside these, two globally popular serving styles — the refreshing Mini Beer and the indulgent Carajillo 43 — have been introduced to enrich the cocktail experience.
As part of a broader portfolio expansion, Monika Alcobev will also import other Zamora Company brands, including Martin Miller’s Original Gin, Villa Massa Limoncello, and Amaretto. Leveraging its strong distribution network across North, West, and Southern India (particularly Karnataka, Telangana, and Tamil Nadu), the company will ensure Licor 43 reaches premium retail stores and vibrant cocktail hubs. The initial launch markets include Goa and Mumbai, with further expansion planned in East India and other regions. Positioned with the tagline “Mix Something New”, Licor 43 aims to capture the growing cocktail culture in India and establish itself as a contemporary, premium liqueur choice.
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